After more than 10 years working for leading market research organisations, BMRB, MORI and NOP, I established Kindle Research in 2005 to concentrate on high quality research and consultancy to organisations using technology.

As well as running Kindle Research I am also acting Head of Insight at the highly respected social media agency NixonMcInnes. Together we are trying to understand the rapidly changing role of social media as well as how it can be used as a research tool.

I specialise in mixed methodology projects, particularly in the areas of new product development, marketing communications and customer satisfaction and led complex projects for a range of high profile clients such as Elsevier, Student Loans Company, BT, Cisco, IBM, HP, Motorola, Nokia, and Orange.

Much of my research has been international, including 2 years working in Chile (so always looking for an opportunity to get my Spanish back up to scratch!).

I'm a full and active member of all the leading market research organisations

You can follow me on my other blog or on Twitter @kindleresearch which I update frequently or you can check out my...